First, I really don't think it's a good move for a corporate blog by a known supplier to have a link to DrunkCyclist.com. I'm a Big Jonny fan just like everyone else and I've actually gotten to know him better recently through a series of emails. His site is full of good info and interesting links. That being said, I just don't think it's a good idea to link directly to a site that is full of pornography. Call me a prude, but doesn't seem to make good business sense.
[Jonny, don't take this the wrong way, but I'm sure you understand where I'm coming from. Feel free to call me out if necessary].
And second, I really hope they plan on including some outbound links. Outbound links are absolutely key to the whole blogging idea. They give your visitors more information, they help you connect with other bloggers and sites (because they'll see the referrals from your site in their visitor stats), and most importantly, Google really likes them (detailed explanation here) and will index your blog much higher.
Welcome Voodoo bloggers, look forward to riffing off your beats.